Ababu Namwamba presides over beauty Pageantry in Budalangi
Cabinet Secretary for Youth Affairs, Sports and the Arts Ababu Namwamba in a colorful way presided over Isambo Cultural festival and Beauty Pageantry in Busia County.
The CS wrapped up the three-day function that was marked with youth’s showing-off their talents in a colorful way.
The annual festivities are meant to foster peaceful co-existence between the communities along the Lake Region, while also acting as a talent spotting and nurturing platform in a bottom-up model approach.
The festivals dubbed the Isambo Cultural Festivals and Beach Carnival attracted over 1000 participants, who took part in various sporting activities including boat riding, Beach volleyball, football matches and to crown it all was the Miss Isambo Beauty Pageantry competition.
CS Ababu Namwamba has developed a grand plan to identify and nurture raw talents in the country, as he seeks to build from the grassroots.
This is in line with President William Ruto’s commitment to support grassroots talent spotting and nurturing through the Talanta Hela Project as announced in his Jamhuri Day Speech where the President reiterated the government’s support in talent development from grassroots level.
During the festivities, CS Namwamba took the opportunity to plant trees as part of the presidential environmental sustainability program that seeks to plant 15 billion trees by 2032. The CS also gave back to the community through a food distribution exercise that saw over 500 women receive food donations for the festive season.
Speaking about Talanta Hela, the CS said artists will get free legal services and a digital platform to help them benefit from their works.
“Creatives will be able to market and sell their creative products while receiving payments through the same platform. This is very important and it is actually going to be a pivotal endeavour that we will be doing as a ministry. You all know that it is not easy to get spotted as an artist, we want to make this easy.
“The creative sector is big business in other parts of the world and we will also make it big here with your help. Alongside this, we will also implement a National Arts Excellence Award, a Kenyan version of the Grammys geared towards identifying, awarding and celebrating excellence in different arts,” said the CS.
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