Celebrities benefit from brand ambassador dealings
Brands are consistently partnering with media personalities to market their products.
The companies are keen to use known celebrities’ huge online following to pass messages about their product.
Through the adverts, these celebrities earn lucrative endorsement deals.
Here are some of the celebrities reportedly earning large as online influencers.
Musician Esther Akoth aka Akothee has benefited through online advertisements.
Akothee, who is known to be a brand ambassador for Rosy tissue, uses her platform to promote the product.
People associate her fancy life with the tissue.
In one of the videos she posted on her Instagram page, Akothee is seen walking around her mansion arranging various Rosy products appropriately starting from her washroom, bedroom, sitting room, etc.
The former prime-time News anchor at Citizen TV is still making good money out there thanks to her reputation and personality. Janet Mbugua has been working with non-governmental organizations ( NGOs) to help girls in marginalized areas in Kenya. She landed the Lifebuoy brand ambassador role, and regularly encourages families and children to practice hygiene.
Gospel power couple Size 8 and Dj Mo’ s daughter Ladasha landed her fast gig as the brand ambassador for Softcare Diapers sometime back that saw Size 8 grace our screens as a mother.
This contract has been running down for years and Size 8 definitely smiles all the way to the bank.
Apart from winning several medals, Olympic marathon champion Eliud Kipchoge has landed deals with Isuzu and Tecno.
Just a few months ago, he was made the brand ambassador for PHANTOM X2 series.
His winning spirit attracted the Tecno company. He speaks greatly of the new phone in the market saying it helps him in training.
Lulu Hassan and Rashid Abdalla
Lulu Hassan and Rashid Abdalla are among the power couples that many young couples in the country look up to. The two have defined the true meaning of the word power couple through their long relationship bond and working together to make both ends meet so as to provide their children with the best of life.
A year ago, they landed a lucrative deal after being branded Downy brand ambassadors.
Kate actress (Catherine Kamau)
Actress Catherine Kamau popularly known by her stage name Kate Actress also smiles all the way to the bank.
She is the brand ambassador of beauty company, L’Oréal.
She thrills her viewers on how she advertises Nice and Lovely oil lotion.