Nairobi News

Kenyan rapper Kennedy Ombima alias King Kaka has been named the new itel Kenya brand Ambassador.

News of the appointment of the Award-winning hip hop artist, entrepreneur and philanthropist was revealed at a press conference held at Radisson Blu on Tuesday.

Mr Ray Country Manager, itel Kenya said the company was thrilled to announce the partnership with the musician.

“He mirrors the values of versatility, perfection and innovation that we steadfastly follow at itel by following the brand values and spirit, we aim to continue providing different categories of affordable products with advanced technology which allow the consumer to enjoy a better life. Just as King Kaka is dedicated to make full use of his musical talent and affable personality to create lots of great audience experiences,” he said.

On his part, King Kaka said that itel are true innovators, and that’s always something he values.

“Throughout my career and with my music, I’ve tried to follow my own path, and I respect itel for doing the same. I can’t wait to get started as a brand ambassador for the world’s top quality and customer inclusive electronic product manufacturers,” King Kaka added.

The consumer electronic and Lifestyle Company said that their choice of brand ambassador brings to bear connecting similarities between their target audience and acceptance, with both brands serving mass markets.

itel aims to help its customers and communities enjoy a better life by simplifying access to technology around the world. King Kaka will amplify this as the rapper has always believed that the greatest achievement we have as humans is to serve others.

itel was established over 10 years ago and is a reliable smart life brand for everyone.

itel has a product portfolio of smartphones, TV, accessories, electrics, speakers, home appliances, laptops and lifestyle products. In 2021, it ranked No.1 Global Smartphone brand under Sh10,000 and No.1 Feature Phone brand.