NCIC summons besieged Chandarana owners over ‘racist’ email
The National Cohesion and Integration Commission (NCIC) has summoned the Chandarana Foodplus supermarkets officials over a leaked email which revealed that they were keen on white customers.
The officials were set to appear before the commission, which is legally mandated to promote cohesion, on Friday 10am.
Trouble started after Ms Rima Patel, a staff, sent out an email to the supermarket’s managers alerting them on its new promotion policy saying the food chain was now focusing on white people.
“We are delighted to inform you that our supermarket chain would like to give you free vouchers to winner/raffles/best performer/runners up candidate in upcoming events. As we are now focusing on white people to attract our supermarkets,” part of the email read.
The email kicked off a storm on social media forcing Nairobi Governor Mike Sonko to unsuccessfully order revocation of its licences.
The food chain’s director Dipan Thakkar said they have since commenced disciplinary action against the author of the email that promoted discrimination, as one of the steps aimed at addressing the matter conclusively.
The supermarket has since issued an apology but blamed the wording of the email.
They blamed the marketing specialist, whom they said has poor grasp of the English language.
“Chandarana Foodplus would like to sincerely apologise for the unfortunate and insensitive narrative written on email by one of our very new and recent hires in the marketing department,” the statement read in part.