TikTok publishes report on its efforts on the thorny issue of content moderation in Kenya
In its latest report on Kenya, TikTok has shed light on the platform’s efforts to moderate content which has become a subject of contention in the country.
Last year, parliament received a petition from a Kenyan seeking to ban the platform owned by Chinese internet company ByteDance over what he termed TikTok’s inefficiency in filtering dirty content that found its way onto the short video hosting platform.
TikTok defended itself in April when its bossess appeared before the parliament Public Participation Committee promising to upscale its moderation efforts.
The committee would in September, in its report reject the prayer to have the platform banned in Kenya. However, it did recommend that the platform upscale its content moderation efforts.
Releasing its Q2 2024 Community Guidelines Enforcement report, TikTok has highlighted its effort in moderating the content in Kenya to provide transparency. According to the report, TikTok states that over 360,000 videos were removed for violating its policies. This figure represents 0.3% of all videos uploaded in the country during the second quarter.
The report indicates that 99.1% of these videos were proactively taken down before users could report them, with 95% of content removed within 24 hours.
A total of 60,465 accounts were suspended for policy violations with 57,262 accounts suspected of belonging to users under the age of 13 removed.
This action is in line with TikTok’s policy to protect younger audiences from inappropriate content.
With over a billion users creating millions of videos every day, TikTok says it continues to invest heavily in advanced moderation technologies.
In June 2024, TikTok reported that it removed over 178 million videos globally, of which 144 million were automatically removed.
These innovations according to the App has helped TikTok achieve a global proactive detection rate of 98.2%, minimizing exposure to harmful content and reducing the burden on human moderators.
TikTok notes that AI-powered tools is a cornerstone of its moderation strategy, ensuring that offending content is quickly detected and removed, often before it reaches viewers.