Luck smiles on media man who switched to tourism
Aaron Cheruiyot trained as a journalist at Moi University but operating in the field of tourism has made his life better.
Two years ago, he was a sales executive with Radio Africa before the idea of starting a tours and travel agency crept into his mind.
His interaction with clients from different companies enabled him develop contacts.
With two of his college mates, he rented a room in town for an office.
Starting was not easy. Each had to contribute the money they had saved to register the business.
“We used Sh500,000 to register our agency and borrowed large amounts from banks. The business kicked off slowly into what it is now: African Savana Tours Limited,” said Cheruiyot.
During the first year, his colleagues did not quit their jobs but continued to contribute part of the salaries to the new company.
“By the end of the first year, we started attracting more customers,” he said
Cheruiyot who is the managing director says although tourism has been facing many challenges, they have learnt to provide exceptional services to their customers.
“Unlike many other travel agencies, we book a taxi for our customers to the airport, process visas and organise everything at very affordable prices,” he said.
Some of the services his company offers include athlete tours, conference tourism, honeymoon tours and air travels.
Since devolution began, the business has made good returns.