South African Actress Thuso Mbedu unveiled as L’Oréal Paris Brand Ambassador
In a groundbreaking move, L’Oréal Paris, the esteemed beauty brand recognized for its commitment to women’s empowerment and innovative beauty products, proudly announces Thuso Mbedu, the acclaimed South African actress, as its newest brand ambassador and spokesperson for Sub-Saharan Africa. Mbedu’s impactful performances and dedication to empowering others make her the perfect fit to enhance the brand’s connection with the region.
“I am thrilled to welcome Thuso Mbedu into the L’Oréal Paris family. Her extraordinary talent, timeless beauty, and dedication to empowering individuals align seamlessly with our mission. Together, we aim to inspire individuals to embrace their uniqueness and celebrate their inner beauty,” expresses Burkhard Pieroth, President Sub-Saharan Africa at L’Oréal.
Mbedu, born in Pietermaritzburg, South Africa, has captivated audiences both locally and internationally. Her role as Winnie in “Is’thunzi” garnered widespread acclaim and earned her two International Emmy Award nominations.
Reflecting on her remarkable journey, Mbedu shares, “As a child, I never saw myself as beautiful – to now represent L’Oréal Paris as their first Sub-Saharan African spokesperson is an incredible honor. A brand that embodies women’s empowerment, diversity, sisterhood, and feminism. I am excited to represent my African community within this remarkable global brand.”
Mbedu’s international recognition skyrocketed with her portrayal of Cora Randall in the Amazon Prime Video series “The Underground Railroad,” based on Colson Whitehead’s Pulitzer Prize-winning novel. Her recent role alongside Viola Davis in Sony’s “The Woman King” solidified her status in global cinema, earning her a spot on Variety’s “10 Actors to Watch for 2022” and The New York Times’ “10 Best Actors of 2022.”
Beyond her cinematic achievements, Mbedu’s philanthropic efforts shine brightly. Her involvement in charitable initiatives focusing on education and children’s well-being showcases her dedication to making a positive impact. Mbedu’s collaboration with global non-profit organization Save The Children as a Board of Advisors member demonstrates her commitment to empowering young girls and providing them with essential educational resources.
With Mbedu’s radiant presence and commitment to empowerment, L’Oréal Paris is poised to redefine beauty standards and inspire confidence across Sub-Saharan Africa, marking a significant step toward fostering positive change in the region and beyond.
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