Victoria Kimani lands first international endorsement
Kenyan singer and songwriter, Victoria Kimani, has landed her first major endorsement deal with a company in the United State.
The deal makes Victoria the new Brand Ambassador for global cosmetic giant, Maybelline New York.
The Kenyan artiste made the announcement of the lucrative deal on Thursday on Instagram.
“This is such an honor and a beautiful crowning for me because well…. if you know me, you know that I love make up and a good face beat,” she wrote on Instagram.
She becomes the first African artiste to collaborate with the brand.
The songstress joins the likes of Jourdan Dunn and Gigi Hadid who also have endorsement deals with Maybelline.
Maybelline NY has a strong presence in Kenya and is owned by French multinational L’Oréal.