Bahati advises African creatives on how to score deals with Dubai
Following Kevin Mbuvi Kioko popularly known as Bahati success working with global partners such as the Dubai Department of Economy and Tourism, the Kenyan celebrity has come out to give tips to his fellow African celebrities.
He was picked for the ambassadorial role with his wife Diana Marua and South African singer-songwriter Thabsie.
According to the singer, the three have appeared in several adverts that are part of the ongoing A2Z campaign by Dubai’s Department of Economy and Tourism.
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“It’s both humbling and motivating to be picked for this ambassadorial role; I hope to inspire others and foster stronger ties between Africa and Dubai. My advice to other uprising African stars is not to let anybody dim your shine. Do not let nobody tell you it’s impossible and always give your best in what you do because you never know who’s watching. Always embrace your unique perspective that reflects your authentic voice and dedicate time and effort to honing your artistic skills. Strive for excellence and never stop learning and growing as an artist,” he said.
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As the controversy around the 15 per cent tax on Kenyan creative ranges on, Bahati has encouraged his colleagues in the content creation space to keep pushing on.
Across Africa, creatives continue to face multiple hurdles such as the internet tax in Uganda and censorship in Tanzania and Egypt.
Despite the rise of Afro beat stars such as Burna Boy and Davido, or Amapiano stars from South Africa, various African creatives still suffer from negative perceptions.
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“To work together even better, African artists should focus on collaboration and knowledge sharing so we can learn from each other and exchange perspectives to collectively elevate the African art scene,” he added.
“Each and every one of our countries in Africa should also promote cultural exchange programs and initiatives that facilitate artistic collaborations, exhibitions, and residencies across borders. This enables artists to explore different cultural contexts, gain new insights, and foster greater understanding and appreciation of African art globally.”
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