Nairobi gears up for WRC Safari Rally in March
Nairobi is gearing up to host the 2024 World Rally Championship (WRC) Safari Rally.
The global sporting showpiece that involves the racing of cars, which is almost unrivalled in terms of popularity, will be held between March 18-23, 2024.
The event will commence at the iconic Kenyatta International Convention Centre (KICC) within the capital city’s Central Business District (CBD) with the thrilling Super Special Stage set for Kasarani.
This presents an exceptional opportunity for Nairobi to showcase its diverse offerings and solidify its position as a top destination for tourism and investment.
Dr Anastasia Nyalita, the Nairobi County Executive Committee Member for Inclusivity, Public Participation, and Customer Service, expressed her enthusiasm for the event, stating, “All eyes will be on Nairobi County and we are delighted to be one of the hosts. For us, it’s an amazing opportunity to showcase what Nairobi has to offer,”
Key for the county is highlighting Nairobi’s cultural heritage and tourism including some of the unique features it boasts such as being the only city in the world with a National Park.
Nairobi County is working collaboratively with the national government to ensure the safety and security of all participants and visitors. Nyalita emphasized, “We work very closely with the government on matters of security. But also as a county state-of-the-ar, we have our security team. Together we ensure that whatever events we organize there is state of the art security.”
In addition to showcasing its tourism potential, Nairobi County is focused on promoting itself as a long-term investment destination. Nyalita highlighted, “We have engaged with investors who have been to other countries but when they come to Kenya they bring their business here. We are happy that we provide an environment that allows them to continue living and working here,” She adds.
Nyalita expressed confidence in the economic opportunities the WRC Safari Rally will bring to Nairobi traders. “The common mwananchi who is doing his business. Whether it is a hustler business or whatever it is, they will also benefit in one way or another,” She explained, adding that the Masaai market can also be a way for traders to invite exporters.
As Nairobi prepares to host the WRC Safari Rally, Nyalita is assured that the county is ready to deliver a world-class event.
The event normally attracts tens of thousands of supporters from across the world culminating in a carnivore mood.
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