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Twitter adds ‘Official’ label to combat impersonation

Twitter has continued to bring changes to the social media platform days after its new billionaire, Elon Musk, took over the ownership.

The communication company has now said that it has improved its services as it deals with fake accounts and impersonation.

Now, some of the verified accounts on Twitter will be labeled as “Official” by the company, differing from any other accounts claiming to be associated with the labeled one.

“To combat impersonation, we’ve added an “Official” label to some accounts,” Twitter said.

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However, a day ago, the company had said that it was not planning to introduce the “Official” label as it was planning other means of dealing with impersonation and deception.

“We’re not currently putting an “Official” label on accounts but we are aggressively going after impersonation and deception,” the company posted on Thursday morning.

Musk also announced that going forward, accounts engaged in parody must include “parody” in their name and not just in their bio.

“To be more precise, accounts doing parody impersonations. Basically, tricking people is not okay.”

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Twitter enjoys over 238 million users, and there have been plans to charge users with blue budge a monthly subscription fee of Sh970 (USD 8).

The owner said that the price was adjusted by country proportionate to purchasing power parity, saying that the payment will help the company to run smoothly.

According to Musk, those who will subscribe to his monthly payment will have access to many adverts and priority in replies.

“Priority in replies, mentions & search, which is essential to defeat spam/scam” and will also be able to post longer video and audio and “half as many ads.”

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Initially, Musk had suggested a subscription fee of Sh2,430 (USD20), which received a lot of criticism across the board as some of the users with influence claimed they would rather lose their blue budge than pay for it.

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